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Within the Academy of Social Banking, we conducted non-profit organizations at a workshop in Prague on 12 and 13 February 2019 by creating a marketing plan and promotion strategies on social networks and websites. Vít Skála, CEO of the social enterprise PTL, gave them practical instructions and questions from a strategic marketer.
Taťána Plecháčková
Česká spořitelna
Cooperation with the PTL agency has been very beneficial for us from the beginning. The agency provides our faculty with professional client service and together we have overcome several obstacles that previously seemed unsolvable. Thanks to excellent communication and customer care, we achieve our desired goals in our campaigns.
Ing. Tereza Kolbabová
FLD ČZU
Working with PTL, investing in advertising finally makes sense to me. Website traffic and sales increased significantly compared to the comparable period when our campaigns were managed by another company. I like graphically and textually successful ads and I appreciate the proactive approach to campaigns. I also regularly receive recommendations for adjusting the content and structure of the website, after which the conversion rate will immediately increase. It can be seen that in PTL they think about everything and have an overview.
Petr Zachariáš
HZmoto s.r.o.
Try company, where tradition and innovation walk hand in hand. We are more than just a marketing agency; we are partners on your journey to success. With over 20 years of experience in online marketing, we have witnessed the constant evolution of tools and trends. And while the tools may change, the principles of successful marketing remain the same.
Our philosophy is simple: we are not here for the fleeting sparkle that quickly fades away. Our star shines with a steady and bright light because we understand not just the essence of business but also the deeper meaning of life. We believe in strategic marketing and long-term partnerships with our clients because true success is not a sprint, but a marathon.
Join us and discover how marketing can be deep, authentic, and meaningful. Because for us, life and business are about much more than just numbers and charts – they are about stories, people, and real values.
Profile:
After years of stereotypical work, I got a chance to do something new. I learned online marketing as a self-taught person. PPC is changing every day and what worked yesterday may not work today. In addition to PPC advertising, I take care of keyword analysis at the PTL agency.
Skills:
Google Ads and Sklik campaign settings and management, keyword analysis.
Experience:
Five years in a marketing company and a social firm.
Profile:
I started marketing and SEO in a non-profit, where I was in charge of the website’s content and its administration. Since 2014, I have been involved in online advertising and paid campaigns on Google Ads and Sklik Seznam. I have a compound Google Ads certification.
Skills:
Keyword analytics. Competition analytics. Marketing analysis.
Settings, administration, data analytics for Google Ads and Sklik campaigns.
Experience:
Get the most relevant visitors and potential customers of the website and e-shops with the smallest possible amount of money. Optimization itself takes time that pays off.
Profile:
I am one of the first Internet users in the Czech Republic. 🙂 I have been actively using it since 1992 and I was fascinated by this network from the very beginning. Since 1998, the Internet has been making a living more or less at various stages. In 2016, I founded a social firm specializing in internet marketing.
Skills:
Within PTL, I focus on business activities, marketing strategies and I try to ensure that both our employees and customers are constantly as satisfied as possible.
Experience:
In 1998, I founded the first forestry portal in the Czech Republic. I have a number of successful and less successful internet projects. 😉
In the years 2002–2003, I was the chairman of the Center for Electronic Commerce, a specialist section of the Czech Society for System Integration. Since 2016, I have been the Vice-Chairman of the Czech Association of Scientific and Technical Societies.
Profile:
I enjoyed writing from an early age, but I didn’t believe I could make a living from it – and chose a more pragmatic education and job. After several years of uncreative and stereotypical work, I had a chance to do what really fulfills me. I immediately jumped on it. And since then, I haven’t looked back!
Skills:
Copywriting – senior, SEO – junior.
Experience:
Leading Czech e-shop, several marketing agencies and own business.
Profile:
I love visual communication more than any other type of communication. Graphic design and art have always been an essential part of my life. I realized that I needed to do something more creative in high school than just remembering formulas and other information that my brain just couldn’t handle anymore. I do not regret any decision because the graphic arts school allowed me to find my potential and do what I enjoy. I’ve been recently studying at the University of Suffolk in the UK, and I’m looking forward to other exciting challenges that life may bring me.
Skills:
Graphic Design, Web Design, Photography, Video Production, Animation, Screenwriting.
Experience:
Cooperation with a few companies, commissions, self-initiated work.